Whitens, brightens & deodorizes. 10x deep-cleaning benefits. Long-lasting fragrance. HE: For Standard & HE machines. Long-Lasting Fresh Meadow Fragrance: Whitens, brightens & deodorizes; 10x deep-cleaning benefits. 3-in-1 Technology: Whitens; Brightens; Deodorizes. With CloroMax Technology: Cleans and protects surfaces (Conditions surface by reducing soil adhesion). Repels grease and grime (Conditions surface by reducing soil adhesion). Stain protection for easier cleaning (Conditions surface by reducing soil adhesion). Contains no phosphorus. Not harmful to septic systems. Try Clorox 2 for colors. A tough stain remover that's color-safe and fabric-safe. Removes 50% more stains than detergent alone (When pretreated). Questions or comments? Visit us at www.clorox.com or call 1-800-292-2200. For more product ingredient information, visit www.smartlabel.org. how2recycle.info. Made in USA of global components.