The iconic pastry you know and love has been transformed into a cereal with the same classic taste you crave in every spoonful, with a crispy shell and sweet brown sugar cinnamon ?lling. Pop-Tarts Frosted Brown Sugar Cinnamon Cereal is the perfect combination of sweet ?avor and crunchy texture, topped with sprinkles for even more fun. The whole family will love the tiny pastry size and big Pop-Tarts ?avor; no toaster required. Each satisfying serving contains an excellent source of 7 vitamins and minerals to help energize your morning. Not just for breakfast, Pop-Tarts Frosted Brown Sugar Cinnamon Cereal is a tasty and nutritious addition to any meal or snack, any time of the day. A good source of ?ber, this cereal hits the spot when you need a pick-me-up most. Pack some in a plastic bag for lunch boxes and busy, on-the-go moments. Enjoy as an after-school-snack, treat at the o?ce, or indulge in a late-night bowlful of crispy cereal. Just add your favorite dairy or alternative milk, or enjoy straight from the box. Your favorite Pop-Tarts pastry made into a delicious cereal with sweet ?lling and frosting in every bite Treat yourself and your family, perfect for Pop-Tarts lovers everywhere Good source of ?ber and a good source of 8 vitamins and minerals; excellent source of 7 vitamins and minerals in every 1 cup serving; Kosher Dairy Enjoy with your favorite milk; Makes a satisfying snack at work, after school, or as a late-night treat One 11.2-ounce box of delicious Pop-Tarts cereal; Convenient, ready-to-eat cereal packaged for freshness and great taste