Boulder & crunchier. Great taste - naturally. Since 1982. Our natural promise Non-GMO Project verified; Gluten free. Here at Kettle Brand we take gread pride in the community & the world we live in. In Salem OR we re-introduced native plants to our 2 acre wetland & have watched wildlife return including a family of herons. We planted 5 acres of native tall grass prairie now alive with a variety of song birds. In Beloit WI.